Analista de CRM Sênior at Experian

This role at Experian is for a mid-level CRM Analyst focused on the B2B PME market. You'll manage CRM campaigns from acquisition to retention, operationalize Salesforce Marketing Cloud for automated journeys, and report on campaign performance to drive continuous improvement. **What makes it worth a look...** The hybrid work arrangement in São Paulo offers flexibility, and the role provides direct involvement with data, marketing, and business teams, ensuring a broad view of operations. **You might be a good fit if you...** * Have hands-on experience with Salesforce Marketing Cloud. * Are skilled in project management and negotiating with cross-functional teams using agile methodologies. * Can analyze data to generate insights, present findings to executives, and make data-driven decisions. * Have a background in B2B markets or experience with acquisition strategies for large accounts.