**Who this is for** An experienced growth leader who can drive acquisition strategy and tactical execution for a rapidly growing healthcare training platform.
Work type: hybrid
Location: New York City
Salary: $180,000 – $210,000/yr
Type: Full-time
**Who this is for** An experienced growth leader who can drive acquisition strategy and tactical execution for a rapidly growing healthcare training platform. **Key highlights** You will manage multi-million dollar budgets across various platforms to fuel D2C and B2B growth, reporting directly to the VP of Growth Marketing. **You might be a good fit if you...** - Bring 8+ years of growth marketing experience, with at least 3 years of people management. - Have deep hands-on expertise in scaling paid social and search with high monthly budgets. - Excel at translating complex data sets into actionable strategy to optimize ROI and conversion. - Have experience building and leading a team within a fast-paced startup environment.
About Stepful:
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers.
In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers. Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens.
Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with [a recent $31.5M Series B led by Oak HC/FT](https://www.stepful.com/post/stepful-announces-series-b). [We were named the #1 EdTech company in the U.S. by TIME for 2025](https://www.stepful.com/post/stepful-named-1-edtech-company-in-us-top-10-globally-times-2025-list).
We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most
Our values:
We credit much of our success to our exceptional team. We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
We are seeking a strategic, results-oriented Director of Performance Marketing to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for a growth expert who can bridge the gap between high-level strategy and tactical execution in a fast-paced, scaling startup environment.
You will be responsible for the vision and performance of both organic and paid growth initiatives while managing a significant multi-million dollar budget and leading a high-performing team to hit ambitious goals.
This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth Marketing.
What you’ll do:
Stepful is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic.