Lifecycle Marketing Manager - Onboarding & Activation at Boulevard

You are a lifecycle marketing professional with three or more years of experience in SaaS, specifically in product-led growth, onboarding, or activation roles.

Work type: remote

Location: Remote - USA

Salary: $103,000 – $129,000/yr

Type: Full-time

You are a lifecycle marketing professional with three or more years of experience in SaaS, specifically in product-led growth, onboarding, or activation roles. You have a background in managing user journeys and a firm grasp of how to translate product usage signals into effective communication strategies. **What makes it worth a look...** Boulevard is hiring a fully remote manager for the USA, offering a base salary of $103,000 to $129,000 in major hubs like NYC, Seattle, and the Bay Area, or $86,500 to $111,240 elsewhere. The role includes equity, a 401(k) match, a monthly work-from-home stipend, and a flexible vacation policy. **You might be a good fit if you...** * Have direct, hands-on experience using Customer.io and Chameleon. * Know how to build and optimize behavioral segmentation and lifecycle triggers. * Can work effectively with data teams to integrate tools like Snowflake or Salesforce. * Have a proven track record of designing multi-channel onboarding programs including email, SMS, and in-app messaging.

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