Marketing Automation manager at Global Payments

This role is ideal for a senior-level marketing operations professional who is highly technical and data-driven. You should have at least 5 years of experience specifically within marketing automation and lifecycle marketing, particularly within the B2B SaaS or Fintech sectors. The position requires a unique dual-proficiency in both Pardot and Marketo to manage complex cross-sell initiatives for a massive SMB customer base. A standout aspect of this position is the opportunity to work at a global scale within the payments technology industry. It is a hybrid role based in London, offering a blend of in-person collaboration and remote flexibility. You will play a strategic role in a high-impact "Wave" initiative, directly influencing revenue by driving the adoption of e-commerce solutions across both new and existing customer books. **You might be a good fit if you...** * Have "hands-on" expert-level experience in both **Pardot** and **Marketo**. * Are comfortable building and optimizing complex, automated email-led lifecycle journeys. * Possess a strong understanding of Salesforce CRM integration and data segmentation logic. * Enjoy collaborating cross-functionally with Product, Sales, and Analytics teams to hit commercial targets.