Member of Product Marketing, Stablecoins at Anchorage Digital

This role is designed for a seasoned product marketing strategist with a deep background in fintech or crypto infrastructure. You should be comfortable navigati

Work type: remote

Location: United States

Type: Full-time

Summary

This role is designed for a seasoned product marketing strategist with a deep background in fintech or crypto infrastructure. You should be comfortable navigating the complexities of institutional finance, regulatory environments, and stablecoin technology. This is a high-impact position where you aren't just writing copy; you are defining the market narrative for stablecoin issuance and cross-border settlement for a $3 billion unicorn. The role offers the flexibility of being fully remote within the United States. A standout feature is the company’s "Factors of Growth & Impact" philosophy, which focuses on competency-based career development and structured mentorship. You’ll be working at the intersection of traditional finance and digital assets, supported by top-tier investors like Goldman Sachs and Visa. **You might be a good fit if you...** * Have a proven track record of launching complex B2B financial products or crypto infrastructure. * Can translate technical/regulatory jargon into clear value propositions for institutional clients. * Thrive in high-growth startup environments where you must manage ambiguity and lead cross-functional teams. * Possess executive-level communication skills and the ability to influence product roadmaps.

Job Description

At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.

Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the first federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.

The company is funded by leading institutions including Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, with its Series D valuation over $3 billion. Founded in 2017 in San Francisco, California, Anchorage Digital has offices in New York, New York; Porto, Portugal; Singapore; and Sioux Falls, South Dakota. Learn more at anchorage.com, on X @Anchorage, and on LinkedIn.

We are seeking a senior product marketing leader to own market strategy, positioning, and go-to-market execution for our stablecoin infrastructure and cross-border payment offerings. This is a highly strategic role responsible for shaping category narrative, enabling revenue growth, and positioning Anchorage Digital as the trusted institutional partner for stablecoin infrastructure.

We think about growth and career development differently at Anchorage Digital. We define performance as acquiring, possessing, and practicing a relevant set of skills and competencies - and the ability to apply them effectively and consistently. We have created the Factors of Growth & Impact to help Anchorage Digital “Villagers” better measure impact and the rich and rewarding learning that happens while exploring, developing, and mastering the capabilities and contributions within and outside of the Product Marketing role. You will be coached, mentored and guided to grow your capabilities in 4 major areas:

## Technical Skills:

• Drive positioning and GTM strategy for stablecoin issuance and correspondent banking products, translating complex infrastructure into clear institutional value.


• Build scalable messaging, enablement, and competitive frameworks that equip teams to consistently articulate differentiation and win in market.

• Lead Stablecoin marketing strategy and execution across functions delivering revenue impact.


• Manage ambiguity and competing priorities across launches, partnerships, and deals while aligning customer needs and business outcomes.

• Collaborate across business line leads, product and sales teams to build product narratives and integrate stablecoin offerings into platform strategy.


• Deliver market-facing materials grounded in deep understanding of stablecoin products, Anchorage’s institutional positioning, and regulatory posture.

• Listen to customers, sales, and market signals to surface insights that shape stablecoin strategy, messaging, and roadmap.


• Contribute clear, authoritative perspectives that influence stakeholders, guide decision-making, and strengthen Anchorage’s stablecoin market leadership.

• A track record of shaping positioning and go-to-market for complex financial or crypto infrastructure, translating technical and regulatory depth into market leadership.


• Proven ability to lead high-impact, cross-functional initiatives, influence product and revenue strategy, and drive outcomes in start-up or high growth environments.


• Executive-level communication and stakeholder alignment skills, with the judgment and presence to partner across product, sales, compliance, and leadership.

• You were emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial system. :)

We think about growth and career development differently at Anchorage Digital. We define performance as acquiring, possessing, and practicing a relevant set of skills and competencies - and the ability to apply them effectively and consistently. We have created the Factors of Growth & Impact to help Anchorage Digital “Villagers” better measure impact and the rich and rewarding learning that happens while exploring, developing, and mastering the capabilities and contributions within and outside of the Product Marketing role. You will be coached, mentored and guided to grow your capabilities in 4 major areas:

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