Principal Product Marketing Manager - Payward Services at Kraken

This role is designed for a veteran marketer with at least ten years of experience in B2B financial infrastructure or crypto. You should have a deep understanding of how to position complex APIs and trading services to institutional clients like banks, fintechs, and asset managers. **What makes it worth a look...** You get to own the go-to-market strategy for a high-growth B2B business unit within a major crypto pioneer. The position is fully remote across ten different European countries and Canada, offering rare geographical flexibility for a leadership role in this space. **You might be a good fit if you...** * Have launched complex B2B2C products from positioning through to sales enablement. * Understand the technical nuances of staking, tokenized equities, and DeFi protocols. * Can turn dense infrastructure specifications into clear business outcomes for enterprise buyers. * Are comfortable building a brand identity for a service line while working across global time zones.