Senior Director, Product Marketing at Affirm

This role is designed for a seasoned marketing executive with at least 15 years of experience, specifically within the B2B, fintech, or commerce sectors. The id

Work type: remote

Location: Remote US

Salary: $285,000 – $355,000/yr

Type: Full-time

Summary

This role is designed for a seasoned marketing executive with at least 15 years of experience, specifically within the B2B, fintech, or commerce sectors. The ideal candidate is a "master storyteller" who can bridge the gap between complex technical products and high-level business value. You should have a proven track record of influencing company strategy at the executive level and managing narratives that satisfy both merchant partners and Wall Street investors. The compensation package is a major standout, with a base salary reaching up to $355,000, plus equity and 100% subsidized health insurance. Affirm’s remote-first culture offers genuine flexibility, allowing you to work from almost anywhere in the U.S. Additionally, the role provides massive internal visibility, offering the chance to shape the global narrative for a leading public fintech company during a pivotal era for the payments industry. **You might be a good fit if you:** * Have spent over a decade leading product marketing for complex enterprise or platform products. * Thrive on translating technical "inside baseball" into compelling keynotes and investor narratives. * Are a "systems thinker" who can build formal feedback loops between Sales, Product, and Data teams. * Prefer a high-stakes, high-autonomy remote environment where your strategy directly impacts the product roadmap.

Job Description

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.

We are looking for a strategic and inspiring Senior Director of Product Marketing to lead our go-to-market strategy and narrative development across Affirm’s commerce, payments, and merchant ecosystem. This role is pivotal in shaping how Affirm shows up in the market — influencing enterprise customer adoption, informing company strategy through market and customer insights, and crafting stories that resonate across key audiences including merchants, partners, consumers, and investors.

You’ll play a critical role in connecting product strategy to business impact, ensuring our messaging is consistent, differentiated, and grounded in customer truth. You will collaborate cross-functionally with Product, Sales, Marketing, Communications, and Data Science, and work closely with senior leadership to translate complex product capabilities into powerful narratives that drive understanding, adoption, and growth.

This is a high-impact, highly visible role — ideal for someone who thrives at the intersection of storytelling, systems thinking, and strategy, and who can build scalable programs that connect market insights to product decisions.

What you'll do

Define and execute Affirm’s enterprise and merchant product marketing strategy across payments, commerce, and retail products.
Partner with Product, Marketing, and Sales leaders to define positioning, messaging, and go-to-market strategies that differentiate Affirm in the market.

Craft key product narratives for company keynotes, investor relations, executive communications, and customer advisory boards.
Turn complex technical concepts into clear, compelling stories that resonate with enterprise customers, partners, and the broader market.

Partner with cross-functional teams to launch new products and features, ensuring clear value propositions and aligned enablement for sales, partnerships, and customer success.
Create playbooks, messaging frameworks, and sales narratives that help internal teams effectively position Affirm’s value.

Build and operationalize structured feedback loops between customer-facing teams (Sales, Success, Merchant Operations) and Product.
Translate market, customer, and competitive insights into actionable product and business recommendations.
Ensure that insights from merchants, partners, and consumers inform future product strategy and roadmap prioritization.

Collaborate with Product and Data teams to synthesize insights from customer data, market trends, and usage analytics to inform strategic decisions.
Partner with Communications, Brand, and Investor Relations to ensure consistent messaging across audiences and moments.

Serve as a visible, credible voice of the company — participating in key customer meetings, industry panels, and thought leadership events.
Act as a trusted advisor to enterprise partners, communicating Affirm’s innovation roadmap and market vision.

What we look for











Pay Grade - U
Equity Grade - 17

Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills.

Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.)

USA base pay range (CA, WA, NY, NJ, CT) per year: $285,000 - $355,000
USA base pay range (all other U.S. states) per year: $253,000 - $323,000

#LI-Remote

Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.

We’re extremely proud to offer competitive benefits that are anchored to our core value of people come first. Some key highlights of our benefits package include:





We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.

[For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, Affirm will consider for employment qualified applicants with arrest and conviction records.

By clicking "Submit Application," you acknowledge that you have read Affirm's [Global Candidate Privacy Notice](https://www.affirm.com/global-candidate-privacy-notice) and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein.

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