Senior Manager, Product Marketing at CarGurus

This role is designed for an experienced Product Marketing leader with a strong background in B2C or consumer marketplaces. You are the ideal candidate if you have at least 8 years of marketing experience, including a proven track record of managing people and influencing product roadmaps through customer data and NPS insights. This is a strategic leadership position that requires a balance of high-level GTM framework development and hands-on creative judgment. The position offers a competitive salary range of $145k–$182k, plus equity (RSUs) and discretionary bonuses. You’ll work in a hybrid environment out of the Boston office, enjoying perks like free daily lunch, commuting cost coverage, and a new car discount. As a "GTM trailblazer" within a profitable, 15-year-old tech company, you’ll have significant visibility reporting directly to the VP of Product Marketing & Insights. **You might be a good fit if you:** * Have 5+ years of specific PMM experience, ideally within a high-growth marketplace or app-centric business. * Are a "full-funnel" marketer comfortable owning everything from high-level brand positioning to performance creative optimization. * Enjoy mentoring a team of PMMs and fostering a "high-bar, low-ego" culture. * Can translate complex consumer data into clear narratives that convince senior stakeholders to pivot or invest.