Senior Marketing Segmentation Analyst at Experian
This Senior Marketing Segmentation Analyst role is for someone with 4+ years of B2B marketing, segmentation, or marketing operations experience who can drive au
Work type: hybrid
Location: Heredia
Type: Full-time
This Senior Marketing Segmentation Analyst role is for someone with 4+ years of B2B marketing, segmentation, or marketing operations experience who can drive audience segmentation strategies to grow revenue and boost marketing effectiveness. You'll be a key strategic partner to various teams, leading analysis and reporting to improve targeting and data quality.
**What makes it worth a look...**
This position offers the chance to work in a hybrid environment for a company recognized as a World's Best Workplace, with a strong focus on DEI and employee well-being.
**You might be a good fit if you...**
* Have hands-on experience with Salesforce and Eloqua.
* Are skilled in developing prioritization and exclusion frameworks.
* Can analyze persona, vertical, and segment performance to deliver actionable insights.
* Are detail-oriented with a strong focus on data integrity.
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