Senior Paid Social Specialist at Zillow

You're a seasoned digital marketing professional with at least 5 years of paid social experience, adept at managing complex, multi-million dollar budgets and driving strategic initiatives. Your background includes a deep understanding of pixel implementation, brand lift studies, incrementality testing, and attribution models. **What makes it worth a look...** This fully remote Senior Paid Social Specialist role at Zillow offers a competitive annual salary range of $83,200 - $132,800 in specific US locations. You will manage a significant paid social budget, driving strategy across multiple business lines and influencing brand perception. **You might be a good fit if you...** * Have hands-on experience managing paid social campaigns within Sprinklr. * Possess strong proficiency in platform ad managers like Meta, TikTok, YouTube, and LinkedIn. * Can architect and evolve measurement frameworks, including pixel placement, conversion tracking, attribution modeling, brand lift studies, incrementality testing, and A/B testing. * Have demonstrated experience managing multi-million dollar budgets across multiple business objectives.