This role is for a seasoned designer with 5–8 years of experience, including at least 3 years specifically focused on growth, conversion, or acquisition design.
Work type: remote
Location: New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States
Salary: $212,000 – $265,000/yr
Type: Full-time
This role is for a seasoned designer with 5–8 years of experience, including at least 3 years specifically focused on growth, conversion, or acquisition design. You should be a "hybrid" who possesses the high-end visual craft of a consumer product designer but speaks the language of growth marketing—obsessing over A/B test results, landing page conversion, and funnel optimization. The compensation is highly competitive ($180k–$225k) for a fully remote position. You’ll join a newly formed pod with high visibility, meaning your work directly impacts the company’s ability to scale its provider network. Beyond the salary, the package includes unique perks like therapy reimbursement, a holiday break between Christmas and New Year’s, and a work-from-home stipend. **You might be a good fit if you:** * Thrive in high-velocity environments where you might ship multiple experiments per week. * Love data and find it satisfying to move North Star metrics through iterative design tweaks. * Are an expert at mobile-first design (as 80% of their provider traffic is mobile). * Can strike the balance between "polished/trustworthy" and "good enough to ship."
Headway’s mission is a big one – to build a new mental health care system everyone can access. We’ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.
1 in 4 people in the US have a treatable mental health condition, but the majority of providers don’t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.
Headway was founded in 2019. Since then, we’ve grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We’re a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.
We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.
## About the Role
Every provider who joins Headway starts with onboarding — a multi-step credentialing process that collects licenses, CAQH data, NPI verification, payer enrollment, and more. Today, only ~20% of qualified providers make it from interest to their first appointment. That gap represents over $100M in unrealized annual revenue and, more importantly, tens of thousands of patients who can't access the care they need.
We're not looking to optimize the existing form. We're looking to replace it. This role will lead the design of an AI-agent-powered onboarding experience that fundamentally reimagines how providers join Headway — transforming a high-friction, multi-page credentialing flow into an intelligent, conversational experience that gets providers credentialed and seeing patients faster than they thought possible.
We're building an AI-first design team at Headway. Designers are expected to use AI tools like Claude, Cursor, and MagicPatterns to prototype and stay involved through launch and iteration directly in code. We're looking for designers who are already working this way and see AI as a primary part of their workflow.
## In this role, you will:
The expected base pay range for this position is $212,000 - $265,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for an equity grant, depending on the position and level.
We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.