Senior Product Marketing Manager at Omada Health
**Who this is for** This role is for a seasoned product marketing leader with over 8 years of experience who thrives in high-growth, remote environments and is
Work type: remote
Location: Remote, USA
Salary: $161,920 – $202,400/yr
Type: Full-time
Summary
**Who this is for** This role is for a seasoned product marketing leader with over 8 years of experience who thrives in high-growth, remote environments and is passionate about driving B2B growth in the healthcare technology sector.
**Key highlights** You will lead the narrative and go-to-market strategy for Omada’s multi-condition platform, acting as the primary bridge between clinical, product, and sales teams to effectively communicate complex value propositions.
**You might be a good fit if you...** - Have a proven track record in developing buyer personas, messaging frameworks, and comprehensive go-to-market strategies.
- Excel at cross-functional influence, successfully translating technical product features into compelling benefits for diverse B2B audiences.
- Possess strong analytical skills to synthesize market trends and clinical data into actionable insights for product roadmaps.
- Are adept at creating high-impact sales enablement tools, including playbooks and thought leadership content, to drive revenue and adoption.
Job Description
Omada Health is on a mission to inspire and nurture lifelong health, one day at a time. We deliver integrated, virtual care across chronic conditions that combines clinical best practices with the science of behavior change to improve member health and reduce the cost of care.
Job overview:
Omada Health is looking for an experienced product marketing leader to join our team. This individual must be a critical thinker, inspirational storyteller, and enthusiastic collaborator. Reporting to the Senior Director of B2B Marketing, you will define target customers, differentiate and position Omada’s multi-condition platform which treats diabetes, hypertension, pre-diabetes, musculoskeletal issues, and GLP-1 management and clearly communicate our products’ value to customers through a range of content.
As a skilled, cross-functional operator adept at influencing and consensus building across product, clinical, sales, and customer success stakeholders, you will define the value proposition for target buyers, develop marketing strategies, create selling tools and external content, and lead product launches. You are skilled at synthesizing customer feedback and surfacing insights from market trends to inform both our downstream go-to-market model and our upstream product roadmap priorities.
As a seasoned product marketing leader, you will serve as a strategic partner across the business to bring our solutions to market effectively. You’ll craft and execute activation plans for key audiences, guide messaging and positioning across channels, and measure performance to refine approach and impact. Acting as the voice of the market, you’ll ensure our content, campaigns, and product narratives resonate with customers, partners, and influencers — driving awareness, adoption, and growth across our B2B ecosystem.
About you:
- 8+ years experience in product marketing or related marketing discipline. Focus on B2B technology preferred, with healthcare industry experience a plus
- Experience with messaging, positioning, go-to-market execution, and developing buyer personas and insights
- Ability to make decisions with incomplete information and manage projects amidst ambiguity in a high-growth environment
- Successful track record of developing competitive, insight-driven product narratives translating features into buyer and end user benefits
- Excellent ability to communicate, collaborate, and influence cross-functionally across all levels of management
- Understands line of business strategy and goals and drives marketing initiatives to meet those objectives
- Proven ability to create a variety of internal and external content, including sales playbooks, slide presentations, and technical thought leadership
- Attention to detail, commitment to excellence, and ability to lead multiple projects simultaneously is a must
- Data and results-driven; expert in best practices for B2B proof points
- Adept at building strong professional relationships in a remote-first environment
Your impact:- Be the voice of the customer for product and commercial teams, using insights surfaced from live sales calls, market research, performance data, and clinical outcomes
- Help shape go-to-market strategy and product roadmaps based on market gaps, competitive intelligence, and customer and member needs
- Clearly understand and articulate our competitive position in each product vertical to empower sales effectiveness
- Define our position and messaging for a range of business buyer audiences; amplify your impact by educating and inspiring peers and stakeholders to speak with one voice
- Bring Omada’s data, solutions, and core competencies to life with clear, compelling, and engaging assets for campaigns and selling conversations
- Stay on top of technology, health, and competitive trends; translate them into POVs that help product and sales teams stay ahead of the curve
- Digital health experience is desired, but not required
Benefits:- Competitive salary with generous annual cash bonus
- Remote first work from home culture
- Flexible Time Off to help you rest, recharge, and connect with loved ones
- Health, dental, and vision insurance (and above market employer contributions)
- 401k retirement savings plan
- Lifestyle Spending Account (LSA)
- Mental Health Support Solutions
It takes a village to change health care. As we build together toward our mission, we strive to embody the following values in our day-to-day work. We hope these hold meaning for you as well as you consider Omada!- Cultivate Trust. We listen closely and we operate with kindness. We provide respectful and candid feedback to each other.
- Seek Context.We ask to understand and we build connections. We do our research up front to move faster down the road.
- Act Boldly. We innovate daily to solve problems, improve processes, and find new opportunities for our members and customers.
- Deliver Results.We reward impact above output. We set a high bar, we’re not afraid to fail, and we take pride in our work.
- Succeed Together.We prioritize Omada’s progress above team or individual. We have fun as we get stuff done, and we celebrate together.
- Remember Why We’re Here. We push through the challenges of changing health care because we know the destination is worth it.
About Omada Health: [Omada Health](http://omadahealth.com/) is a between-visit healthcare provider that addresses lifestyle and behavior change elements for individuals managing chronic conditions. Omada’s multi-condition platform treats diabetes, hypertension, prediabetes, musculoskeletal, and GLP-1 management. With insights from connected devices and AI-supported tools, Omada care teams deliver care that is rooted in evidence and unique to every member, unlocking results at scale. With more than a decade of experience and data, and 29 peer-reviewed publications showcasing clinical and economic proof points, Omada’s approach is designed to improve health outcomes and contain costs. Our customers include health plans, pharmacy benefit managers, health systems, and employers ranging from small businesses to Fortune 500s. At Omada, we aim to inspire and empower people to make lasting health changes on their own terms. For more information, visit: [https://www.omadahealth.com/](https://www.omadahealth.com/)Omada is thrilled to share that we’ve been certified as a Great Place to Work! Please [click here](https://www.greatplacetowork.com/certified-company/7022924) for more information.
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