This role is ideal for a senior-level social media professional who excels at the intersection of B2B marketing and internet culture. You should be a "platform
Work type: onsite
Location: Acton, Massachusetts, United States; Palo Alto, California, United States; Singapore
Type: Full-time
This role is ideal for a senior-level social media professional who excels at the intersection of B2B marketing and internet culture. You should be a "platform native" who can translate technical SEO and SaaS concepts into witty, high-engagement content for X/Twitter, LinkedIn, and Reddit. The team values autonomy and a distinct brand voice, so a strong portfolio of humorous and insightful copywriting is essential. Ahrefs offers a "remote-first, async" culture that prioritizes results over micromanagement, though this specific listing notes on-site presence in Massachusetts, California, or Singapore. You’ll have significant ownership over the brand's social identity, with the freedom to experiment with memes, trends, and new storytelling formats. Success is measured by tangible growth in engagement and lead generation over the first year. **You might be a good fit if you...** * Have a proven track record of managing social accounts for a brand with a strong, witty personality. * Are obsessed with internet trends and know exactly how to leverage memes for a professional audience. * Can take a long-form technical blog post or video and "atomize" it into a viral thread or post. * Work well independently and don't require constant oversight to identify and execute on content opportunities.
### About the Role
We're looking for a Brand Social Media Specialist who lives and breathes social platforms. This role is about crafting snappy, humorous, and insightful copy that captures attention, drives engagement, and truly reflects Ahrefs' distinct brand voice across all our social channels. If you instinctively know the right meme, caption, or trend to jump on, and can translate complex ideas into shareable, human-centric content, you'll thrive here.
### Responsibilities
Must have:
In 6 months: You'll have established a clear, consistent, and engaging voice for Ahrefs across our primary social channels. Our social engagement will show a noticeable uptick in likes, shares, comments, and conversation quality. You'll be actively contributing fresh, timely ideas to our content calendar, and your ability to spot and capitalise on relevant trends will be evident.
In 1 year: Our social media presence will be a significant and growing channel for brand awareness and lead generation. You'll have demonstrably increased our social media exposure, engagement rates, and follower count across all key platforms, directly correlating with an increase in qualified leads and product market growth initiatives. You'll be seen as the go-to expert for all things social at Ahrefs, innovating and pushing our brand boundaries.
### Why Ahrefs?
At Ahrefs, we believe in empowering people to do their best work without micromanagement. You'll have the autonomy to make smart decisions and truly own our social media voice, directly shaping how millions of marketers and businesses perceive our brand. We're a remote-first, async company that values honesty, results, and simple solutions over complex ones. Come join a smart, collaborative team where your words will make a real impact.
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!