Sr. Content Designer, Growth at Pinterest

**Who this is for** This position is for a senior-level content designer experienced in crafting user-centric product copy to drive engagement and retention wit

Work type: remote

Location: San Francisco, CA, US; Remote, US

Salary: $98,561 – $202,918/yr

Type: Full-time

Summary

**Who this is for** This position is for a senior-level content designer experienced in crafting user-centric product copy to drive engagement and retention within a high-impact growth-focused team. **Key highlights** You will define the content strategy for onboarding, notifications, and in-product guidance, leveraging data and experimentation to optimize user journeys and maintain a consistent, inclusive brand voice. **You might be a good fit if you...** - Have 5+ years of content design experience with a strong portfolio in consumer products. - Are proficient in building scalable content systems and frameworks. - Have a proven track record of using A/B testing to measure and improve content performance. - Excel at cross-functional collaboration and navigating ambiguous strategic projects.

Job Description

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the [flexibility](https://www.pinterestcareers.com/our-life/pinflex/) to do your best work. Creating a career you love? It’s Possible.

At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.

Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process [here](https://www.pinterestcareers.com/our-philosophy-on-ai-in-hiring/).

We’re seeking an experienced content designer to accelerate learning and engagement for new and returning users. As a Senior Content Designer on our Growth team, you’ll create clear, inclusive, and actionable product writing to help users discover value, take action, and build lasting trust in every interaction. You’ll own content design strategy and execution across key Growth surfaces, developing UX writing for experiences such as onboarding, notifications, and in-product guidance. You’ll work closely with product, engineering, research, design, and marketing to deliver a consistent, inspiring voice, shape scalable content systems, and experiment toward measurable growth outcomes.

What you’ll do:

• Lead content design for high-impact Growth work streams, independently scoping opportunities, setting vision and strategy, and delivering high-quality solutions that shape user journeys.

• Build scalable content frameworks, standards, and naming systems to support Pinner needs and unlock experimentation.

• Leverage data, user insights, and A/B testing to evaluate and optimize content for engagement, education, and discoverability.

• Collaborate and influence cross-functional partners, presenting your work, co-creating solutions, and advocating for the user.

• Evolve and apply Pinterest’s content guidelines to scale inclusivity, accessibility, brand consistency, and global impact across experience touch-points.

• Stay aware of industry shifts and cultural trends in the ways people communicate online; filter and apply these insights to keep Pinterest’s content fresh and relevant.

• Embrace ambiguity and fast-paced environments, navigating trade-offs, and owning outcomes in your area.

• Bachelor's degree in communication, human-centered design a similar field, or equivalent experience.

• 5+ years of experience in content design or UX writing for consumer products, with a portfolio demonstrating user-centric content, design strategy, and measurable impact across in-product, push notification, and email experiences.

• Expertise in defining, evolving, and applying content systems, frameworks, and standards, including using AI-powered tools and workflows to help scale your approach.

• Experience driving A/B tests, experiments, or data-driven optimization for content effectiveness.

• Strong relationship-building and communication skills to align and influence cross-functional stakeholders.

• Proven self-starter: you’re skilled at navigating ambiguity, carving out strategy, and taking full ownership of your work area.

• This position is not eligible for relocation assistance. Visit our[ PinFlex](https://www.pinterestcareers.com/pinflex/) page to learn more about our working model.

• We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.

• This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.

#LI-REMOTE

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only
$98,561—$202,918 USD

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