Staff Product Manager, Personalization at Headspace

This role is ideal for a seasoned Product Manager with at least 6 years of experience, specifically within consumer-facing applications. You should have a stron

Work type: remote

Location: Remote - New York City, NY; Remote - Seattle, WA; Remote - United States; San Francisco - Hybrid

Salary: $140,400 – $224,250/yr

Type: Full-time

Summary

This role is ideal for a seasoned Product Manager with at least 6 years of experience, specifically within consumer-facing applications. You should have a strong technical foundation in global scaling, specifically regarding localization (L10N) and internationalization (I18N) platforms. Headspace is looking for a strategic leader who can navigate complex audience segmentation and bridge the gap between data science, content, and engineering to deliver culturally resonant experiences. The compensation is competitive, reaching up to $224k plus equity and a comprehensive "Total Rewards" package that includes a monthly wellness stipend and a focus on mental health. While the role is remote-friendly for those in NYC, Seattle, or LA, candidates in the San Francisco area will follow a hybrid model (3 days in-office). **You might be a good fit if you:** * Have a proven track record of scaling D2C or B2C subscription products into international markets. * Understand the nuances of "Language of Preference" logic and high-quality translation QA. * Are comfortable leading cross-functional teams across Data Science, Legal, and Content. * Have a background or interest in digital health, wellness, or personalized content for kids.

Job Description

About theStaff Product Manager, Personalizationat Headspace:

We are seeking a Staff Product Manager, Personalization to create a relevant product experience that is personalized to major audience segments, maximizing activation, retention, and LTV for specialized demographic audiences and accelerating efficient global market adoption. This role will be pivotal in ensuring Headspace products are culturally, linguistically, and functionally ready for global and demographic expansion, delivering deeply tailored, equitable experiences for all core user groups. At Headspace, product leaders are expected to model experimentation with purpose, share feedback with care, and a deep commitment to the member journey. This role will require strategic leadership, clarity, and curiosity to scale our personalization capabilities for a diverse, global audience.

What you will do:

Define and own the personalization strategy for all key segments, including both geographic and demographic.

Manage the Localization (L10N)/Internationalization (I18N) Platform, ensuring the foundational technology supports global readiness and expansion.

Collaborate with Design Research to spearhead efforts in investigating and prioritizing consumer expansion into new locales.

Implement and optimize Explicit/Implicit Language of Preference (LoP) logic to deliver the right experiences in the right language.

Drive Translation Quality Assurance processes to maintain high-quality, culturally sensitive product experiences worldwide.

Lead Feature Prioritization for New Locales/Specialized Segments, ensuring feature parity and compliance across all markets and user groups

Partner closelywith Core & Personalization Product, Engineering, Data Science, Content, and Legal teams to ensure the successful execution and adoption of the roadmap.

What you will bring:

Required Skills:

6+ years of experience in Product Management with at least 2+ years of experience in consumer applications.

Proven track record of defining and launching successful products that scale globally and address diverse user segments.

Exceptional strategic thinking and analytical skills, capable of translating complex global and demographic requirements into clear product roadmaps and detailed specifications.

Strong communication and interpersonal skills, with the ability to influence and align stakeholders at all levels, both internally and externally.

Preferred Skills:

Experience launching personalized content experiences for kids.

Deep understanding of L10N/I18N (Localization and Internationalization) platforms, workflows, and best practices.

Hands-on experience managing products focused on content delivery in multiple languages/locales.

Experience in the digital health, wellness, or consumer subscription (D2C/B2C) sectors.

A passion for mindfulness, mental health, and the mission of Headspace.

Location: We are currently hiring this role in San Francisco (hybrid), Los Angeles (remote), New York City (remote) and Seattle (remote). Candidates must permanently reside in the US full-time and be based in these cities.For candidates with a primary residence in the greater SF area, this role will follow our hybrid model. You’ll work 3 days per week from our office, allowing for impactful in-office collaboration and connection, while enjoying the flexibility of remote work for the rest of the week. Your recruiter will share more details about our hybrid model.

Pay & Benefits:

The anticipated new hire base salary range for this full-time position is $140,400 - $224,250 + equity + benefits.

Our salary ranges are based on the job, level, and location, and reflect the lowest to highest geographic markets where we are hiring for this role within the United States. Within this range, individual compensation is determined by a candidate’s location as well as a range of factors including but not limited to: unique relevant experience, job-related skills, and education or training.
Your recruiter will provide more details on the specific salary range for your location during the hiring process.

At Headspace, base salary is but one component of our Total Rewards package. We’re proud of our robust package inclusive of: base salary, stock awards, comprehensive healthcare coverage, monthly wellness stipend, retirement savings match, lifetime Headspace membership, generous parental leave, and more. Additional details about our Total Rewards package will be provided during the recruitment process.

About Headspace

Headspace exists to provide every person access to lifelong mental health support. We combine evidence-based content, clinical care, and innovative technology to help millions of members around the world get support that’s effective, personalized, and truly accessible whenever and wherever they need it.

At Headspace, our values aren’t just what we believe, they’re how we work, grow, and make an impact together. We live them daily: Make the Mission Matter, Iterate to Great, Own the Outcome, and Connect with Courage. These values shape our decisions, guide our collaborations, and define our culture. They’re our shared commitment to building a more connected, human-centered team—one that’s redefining how mental health care supports people today and for generations to come.

Why You’ll Love Working Here:

A mission that matters—with impact you can see and feel

A culture that’s collaborative, inclusive, and grounded in our values

The chance to shape what mental health care looks like next

Competitive pay and benefits that support your whole self

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